Focus and Reality

• Helping high-achieving professional women, especially women of color, advance their careers in a way that feels authentic to them
• Due to perceived stereotypes, Asian women are least likely to be perceived as having leadership potential, even if they’re high-performing

Why She Cares

Tracy is Founder and Coach of Tracy Tsai Coaching LLC.   She is a Professional Certified Coach (PCC) with over 20 years of experience in the financial services industry.

As a first-generation Taiwanese-American immigrant, Tracy has a deep understanding of how one’s cultural background and gender can affect their experience in the workplace, especially in white male-dominated spaces.

As a mother of two girls, Tracy’s work is inspired by her vision that her daughters will one day enter a workplace where people of all backgrounds can thrive.

As a self-proclaimed overachiever with nearly 20 years of corporate experience, she uses her own journey of transformation and ICF-accredited coach training to help others navigate their career journeys, starting with a deep foundation of self-awareness that leads to intentional and strategic action.

In addition to coaching, Tracy is an experienced writer and faciliator focused on topics of women’s leadership development.

Read articles by Tracy

• How Women Leaders Can Say “No” to Drive Career Growth (Her New Standard)
• How to Manage Your Manager (Her New Standard)